📣 Marketingintermediateemailonboardingactivationsaasretention

Write an Onboarding Email Sequence

Create a 7-email onboarding sequence that activates new users and reduces churn in the critical first 30 days.

The Prompt

prompt.txt
Write a 7-email onboarding sequence for new users of the following product. Each email should:
- Have a specific goal (activation step to complete)
- Be sent at the right time (trigger-based or time-based)
- Drive ONE action, not multiple
- Be short (under 150 words) and skimmable

Email sequence:
1. Welcome (immediately after signup): set expectations + first action
2. Day 1 if inactive: drive toward first key action
3. Day 3 activation: celebrate if active / nudge if not
4. Day 7 check-in: ask for feedback + share a tip
5. Day 14 feature education: introduce a high-value feature they haven't used
6. Day 21 social proof: customer story relevant to their use case
7. Day 30 milestone: celebrate progress + introduce upgrade path

Product: [YOUR PRODUCT]
First key activation action: [THE ONE THING NEW USERS MUST DO]
Common early drop-off reason: [WHY PEOPLE DISENGAGE]

Example Output

Day 1 email (subject: 'Your first comparison is one click away') — 90-word email that acknowledges signup, explains the single action to complete (add your first API provider), provides a direct link to that specific step, and ends with 'It takes 60 seconds. Here's why it's worth it' with a one-line value statement.

FAQ

Which AI model is best for Write an Onboarding Email Sequence?

Claude Sonnet 4 — writes onboarding sequences that feel helpful rather than automated.

How do I use the Write an Onboarding Email Sequence prompt?

Copy the prompt, replace the [BRACKETED] placeholders with your specific information, and paste into your preferred AI assistant (ChatGPT, Claude, Gemini, etc.). Day 1 email (subject: 'Your first comparison is one click away') — 90-word email that acknowledges signup, explains the single action to complete (add your first API provider), provides a direct link to that specific step, and ends with 'It takes 60 seconds. Here's why it's worth it' with a one-line value statement.