📣 Marketingintermediategoogle-adsppcpaid-adssearch-advertising

Write Google Ads Headlines and Descriptions

Generate 15 headlines and 4 descriptions for a responsive Google Search Ad, optimized for quality score.

The Prompt

prompt.txt
Write Google Responsive Search Ad (RSA) copy for the following keyword. Provide:
- 15 headlines (max 30 characters each)
- 4 descriptions (max 90 characters each)

Optimize for:
- Including the primary keyword in at least 3 headlines
- Variety: different angles (feature, benefit, social proof, urgency, question)
- CTA in at least 3 headlines
- No repetition across headlines

Keyword targeting: [YOUR TARGET KEYWORD]
Landing page URL: [YOUR URL]
Product/service: [DESCRIBE]
Unique value proposition: [WHY CHOOSE YOU]
Primary goal: [CLICKS / CALLS / CONVERSIONS]

Example Output

15 headlines including 3 with keyword, 3 with CTAs ('Try Free', 'Compare Free', 'Start Saving'), 3 benefit-focused, 3 social-proof ('5,000+ teams', 'Rated 4.9/5'), and 3 question/problem formats. All under 30 characters. 4 descriptions covering different value angles.

FAQ

Which AI model is best for Write Google Ads Headlines and Descriptions?

GPT-4o — excellent at character-constrained ad copy with keyword inclusion.

How do I use the Write Google Ads Headlines and Descriptions prompt?

Copy the prompt, replace the [BRACKETED] placeholders with your specific information, and paste into your preferred AI assistant (ChatGPT, Claude, Gemini, etc.). 15 headlines including 3 with keyword, 3 with CTAs ('Try Free', 'Compare Free', 'Start Saving'), 3 benefit-focused, 3 social-proof ('5,000+ teams', 'Rated 4.9/5'), and 3 question/problem formats. All under 30 characters. 4 descriptions covering different value angles.